Communication Excellence

Exploring the implications of 10 years of data from more than 21,000 communication professionals across Europe, combined with case studies and interviews with senior communication directors from top European companies and organisations, this book provides an insight into how to build, develop and lead excellent communication.

Explorand implicatiile a 10 ani de date de la peste 21.000 de profesionisti in comunicare din Europa, combinate cu studii de caz si interviuri cu directori seniori de comunicare din companii si organizatii europene de top, aceasta carte ofera o perspectiva asupra modului de a construi, dezvolta si conduce o comunicare excelenta.