Craft Beverages and Tourism, Volume 2

This volume applies a mix of qualitative and quantitative research and case studies to analyze the role that the craft beverage industry plays within society at large. This volume advances marketing, hospitality, and leisure studies research for academics, industry experts, and emerging entrepreneurs.

Acest volum aplica o combinatie de cercetari calitative si cantitative si studii de caz pentru a analiza rolul pe care industria bauturilor mestesugaresti il joaca in societate in general. Acest volum avanseaza cercetarile de marketing, ospitalitate si agrement pentru academicieni, experti din industrie si antreprenori emergenti.