Innovation Management and New Product Development for Engineers, Volume II

Whereas innovation has become part of daily language, in practice, realizing new product and new service development is a complex and daunting task for engineers, design engineering managers, managers, and those involved in other functions in organizations. This text takes the actual design and engineering processes as starting point.

In timp ce inovatia a devenit parte a limbajului de zi cu zi, in practica, realizarea de noi produse si dezvoltarea de noi servicii este o sarcina complexa si descurajanta pentru ingineri, manageri de inginerie de proiectare, manageri si cei implicati in alte functii din organizatii. Acest text ia ca punct de plecare procesele reale de proiectare si inginerie.