Leadership Strategies for Global Supply Chain Management in Emerging Markets

Presents research on creating efficient supply chain operations in emerging markets. While highlighting topics such as consumer behaviour, global operations, and information transparency, this publication investigates the needs of consumers in emerging markets as well as the methods of designing effective operations.

Prezinta cercetari privind crearea de operatiuni eficiente in lantul de aprovizionare pe pietele emergente. In timp ce evidentiaza subiecte precum comportamentul consumatorilor, operatiuni globale si transparenta informatiilor, aceasta publicatie investigheaza nevoile consumatorilor de pe pietele emergente, precum si metodele de proiectare a operatiunilor eficiente.