Masterpieces of Swiss Entrepreneurship

This open access book focuses on Switzerland-based medium-sized companies with a longstanding export tradition and a proven dominance in global niche markets. The book enhances these insights by providing detailed company profiles documenting the company history, development, and how their relevant global niche positions were reached.

Aceasta carte cu acces deschis se concentreaza pe companiile mijlocii din Elvetia, cu o traditie indelungata de export si o dominatie dovedita pe pietele de nisa globale. Cartea imbunatateste aceste informatii prin furnizarea de profiluri detaliate ale companiei care documenteaza istoria companiei, dezvoltarea si modul in care au fost atinse pozitiile lor de nisa globale relevante.