New Insights into Prognostic Data Analytics in Corporate Communication

Advances diagnosis-prognosis models that mark antecedent frames in various commercial forms of communicationa - nnual reports, investigative fiction, Sci-Fi, and advertisements. The authors thereby develop a study of narrative markets by proposing the narrative of things as the next innovative mega trend in business analytics.

Avanseaza modele de diagnostic-prognoza care marcheaza cadre antecedente in diverse forme comerciale de comunicare - rapoarte anuale, fictiune de investigatie, Sci-Fi si reclame. Autorii dezvolta astfel un studiu al pietelor narative propunand naratiunea lucrurilor ca urmatoarea mega tendinta inovatoare in analiza de afaceri.