Recent Developments on Creating Sustainable Value in the Global Economy

Presents pioneering research on the integration of issues of sustainability within the traditional areas of management. While highlighting topics including green marketing, circular economy, and sustainable business, this book is designed for executives, environmentalists, economists, business professionals, researchers, academics, and students.

Prezinta cercetari de pionierat privind integrarea problemelor durabilitatii in domeniile traditionale de management. In timp ce evidentiaza subiecte precum marketingul ecologic, economia circulara si afacerile durabile, aceasta carte este conceputa pentru directori, ecologisti, economisti, profesionisti in afaceri, cercetatori, universitari si studenti.