Retail Management

Retail management is the process of overseeing the day-to-day operations of retail establishments to ensure that they function efficiently, provide high-quality products and services, and remain profitable. This book covers various aspects of the retail sector, including operations, store planning, marketing, and the use of the latest technologies.

Managementul retail este procesul de supraveghere a operatiunilor de zi cu zi ale unitatilor de vanzare cu amanuntul pentru a se asigura ca acestea functioneaza eficient, ofera produse si servicii de inalta calitate si raman profitabile. Aceasta carte acopera diverse aspecte ale sectorului de retail, inclusiv operatiuni, planificarea magazinelor, marketing si utilizarea celor mai noi tehnologii.