Introduction to Business Analytics

Presents key concepts related to quantitative analysis in business. The book is targeted at business students (both undergraduate and graduate) taking an introductory core course. This second edition adds material on Tableau, a very useful software for business analytics.

Prezinta concepte cheie legate de analiza cantitativa in afaceri. Cartea se adreseaza studentilor de afaceri (atat de licenta, cat si absolventi) care urmeaza un curs de baza introductiv.