Organizations and the Media

In the last few decades we have witnessed an expansion in the amount of news coverage focusing on organizations and their activities and similarly, organizations have increased their investment in their own PR and media oriented forms of communication. This book explores how organizations and organizing can be understood as a part of a mediatize

In ultimele decenii am asistat la o extindere a volumului de stiri care se concentreaza pe organizatii si activitatile acestora si, in mod similar, organizatiile si-au sporit investitiile in propriile forme de comunicare orientate catre PR si media. Aceasta carte exploreaza modul in care organizatiile si organizarea pot fi intelese ca parte a unei mediatizari