Overview of The Public Relations Function

Examines current thought to help busy managers and students master the most important concepts of management in communication quickly, accessibly, and with an eye to helping an organization achieve excellence through cutting-edge, research-based strategic public relations management.

Examineaza gandirea actuala pentru a ajuta managerii si studentii ocupati sa stapaneasca cele mai importante concepte de management in comunicare rapid, accesibil si cu ochiul de a ajuta o organizatie sa atinga excelenta printr-un management strategic de relatii publice de ultima ora, bazat pe cercetare.