Public Relations Planning

Public Relations Planning provides students with an in-depth understanding of the steps involved in planning and executing a successful PR campaign. Taking a strategic approach to the subject, the authors bring years of practical experience to the project, helping students see how theoretical elements fit together in reality.

Planificarea relatiilor publice ofera studentilor o intelegere aprofundata a pasilor implicati in planificarea si executarea unei campanii de PR de succes. Avand o abordare strategica a subiectului, autorii aduc ani de experienta practica proiectului, ajutand studentii sa vada cum elementele teoretice se potrivesc impreuna in realitate.