Business Diplomacy by Multinational Corporations

In Business Diplomacy by Multinational Corporations, Huub Ruël turns to Catholic Social Thought (CST), to provide a clear, distinctive instrument for MNCs to reflect on their purpose and role in the global society while also guiding and directing their relationship-building actions with other actors in the global society.

In Diplomatia de afaceri a corporatiilor multinationale, Huub Ruel apeleaza la Gandirea Sociala Catolica (CST), pentru a oferi un instrument clar si distinctiv pentru CMN-urile de a reflecta asupra scopului si rolului lor in societatea globala, in acelasi timp, indrumandu-si si directionand actiunile lor de construire a relatiilor cu alte companii. actori din societatea globala.