Choose

What type of business should you start?

For the past 10 years, Inc. 500 CEO and #1 national best-selling author, Ryan Levesque--featured for his work in the Wall Street Journal, USA Today, Forbes, and Entrepreneur--has guided thousands of entrepreneurs through the journey of answering this question.

One of the biggest reasons why so many new businesses fail is because in the quest to decide what business to start, most of the conventional wisdom is wrong.

Instead of obsessing over what--as in what should you sell or what should you build--you should first be asking who. As in who should you serve?

The what is a logical question that will come soon enough. But choosing your who is the foundation from which all other things are built.

That is what this book is all about.

If you've ever had the dream to start your own business, become your own boss, or do your own thing--but have been afraid to take the leap and screw up your already good life--this book is for you.

You will find the meticulously tested, step-by-step process outlined in the book is easy to follow, despite being the result of a decade of research and experience. This process, designed to minimize your risk of failure and losing money up front, coupled with the inspiring stories of everyday people who have used this process to launch successful businesses, will not only give you clarity on what type of business to start, but also the confidence to finally take that leap and get started.

Ce tip de afacere ar trebui sa incepeti? In ultimii 10 ani, CEO-ul Inc. 500 si cel mai bine vandut autor national, Ryan Levesque - prezentat pentru lucrarile sale in Wall Street Journal, USA Today, Forbes si Entrepreneur ... a ghidat mii de antreprenori prin calatoria de a raspunde la aceasta intrebare. Unul dintre cele mai mari motive pentru care atat de multe afaceri noi esueaza este ca, in cautarea de a decide ce afacere sa inceapa, cea mai mare parte a intelepciunii conventionale este gresita. -ca in ceea ce ar trebui sa vindeti sau ce ar trebui sa construiti - ar trebui mai intai sa intrebati cine.