Communicate with Mastery

Develop your leadership communication

Communicating with Mastery provides readers with a rich treasure trove of frameworks and tools for leadership communication as developed and taught over the past decade at Stanford's Graduate School of Business. Designed for the business leader on the go, it provides you quick access to helpful approaches to vexing communication problems leaders face today in speaking and writing to various audiences.

Projects often fail not because of the vision, but in the articulation of that vision. With the help of this book, you'll learn how to ensure you get the results you desire as a leader and communicator including:


Speak with conviction and write with impact Tailor your communication to any goal, setting, or audience Scale your leadership through effective coaching Every time you write or speak, you need to make your words count. And this book shows you how.

Dezvoltati-va comunicarea de conducere Comunicarea cu Mastery ofera cititorilor o bogata comoara de cadre si instrumente pentru comunicarea de conducere, asa cum au fost dezvoltate si predate in ultimul deceniu la Graduate School of Business din Stanford. Conceput pentru liderul de afaceri aflat in miscare, va ofera acces rapid la abordari utile ale problemelor de comunicare neplacute cu care se confrunta liderii astazi in vorbirea si scrisul catre diverse audiente. Proiectele esueaza adesea nu din cauza viziunii, ci in articularea acelei viziuni.