Communication as Social Theory

Communication as Social Theory: The Social Side of Knowledge Management develops a social theory at micro level, with communication as the essential social mechanism within the theory. From leadership expert Johannessen, this book examines how we can advance communication as social theory.

Comunicarea ca teorie sociala: Latura sociala a managementului cunoasterii dezvolta o teorie sociala la nivel micro, cu comunicarea ca mecanism social esential in cadrul teoriei. De la expertul in leadership Johannessen, aceasta carte examineaza modul in care putem avansa comunicarea ca teorie sociala.