Compelling Communication

This book covers all a reader needs to become a compelling communicator: from the essentials of effective communication, to writing skills, public speaking and presentations, the power of storytelling, the use of communication to achieve strategic aims, how to attract the media attention, and communicating impressively in the online world.

Aceasta carte acopera tot ce are nevoie un cititor pentru a deveni un comunicator convingator: de la elementele esentiale ale comunicarii eficiente, la abilitati de scriere, vorbire in public si prezentari, puterea povestirii, utilizarea comunicarii pentru atingerea obiectivelor strategice, cum sa atrageti atentia mass-media, si comunicand impresionant in lumea online.