Consumer Psychology of Tourism, Hospitality and Leisure

Examines various aspects of consumer psychology in tourism, hospitality and leisure, including an extensive overview of consumer attitude towards hospitality and leisure. The book provides readers with insights into the behaviour of consumers, their mind, motivations, and backgrounds.

Examineaza diferite aspecte ale psihologiei consumatorului in turism, ospitalitate si agrement, inclusiv o privire de ansamblu extinsa asupra atitudinii consumatorului fata de ospitalitate si petrecere a timpului liber. Cartea ofera cititorilor informatii despre comportamentul consumatorilor, mintea, motivatiile si mediul lor.