Creating Social Value

A manifesto for Social Value Creation, a strategy combining corporate assets (innovation capacities, marketing skills, managerial acumen, employee engagement, scale) with those of other sectors and firms to co-create breakthrough solutions to complex economic, social and environmental issues.

Un manifest pentru Crearea de Valoare Sociala, o strategie care combina activele corporative (capacitati de inovare, abilitati de marketing, perspicacitate manageriala, implicarea angajatilor, scara larga) cu cele ale altor sectoare si firme pentru a crea in comun solutii inovatoare la probleme economice, sociale si de mediu complexe.