Customer-Centric Design

This book presents a cutting-edge customer-centric design approach, equipping readers with specific tools to effectively analyze customer needs and develop top-tier designs while taking pricing and competition into account. The meticulously chosen, rigorously tested tools, are derived from Quality Function Deployment (QFD).

Aceasta carte prezinta o abordare de ultima generatie a designului centrat pe client, dotand cititorii cu instrumente specifice pentru a analiza eficient nevoile clientilor si a dezvolta designuri de top, tinand cont de preturi si de concurenta. Instrumentele atent selectate si riguros testate sunt derivate din Quality Function Deployment (QFD).