Embedded Sustainability

This book explains and predicts how companies can better leverage global challenges for enduring profit and sustained growth. It introduces and explains the marquis concept of embedded sustainability: the incorporation of environmental, health, and social value into the heartbeat of the product life cycle with no trade-off in price or quality.

Aceasta carte explica si prezice cum pot companiile sa valorifice mai bine provocarile globale pentru profit de durata si crestere sustinuta. Introduce si explica conceptul de sustenabilitate integrata: incorporarea valorii de mediu, de sanatate si sociale in inima ciclului de viata al produsului, fara compromisuri in ceea ce priveste pretul sau calitatea.