Emotion by Design

For decades, Nike's campaigns have been so radically creative that they make an indelible mark on the public imagination - and, just sometimes, change how the world thinks. It's an art form that Greg Hoffman understands better than anyone.

Timp de zeci de ani, campaniile Nike au fost atat de radical creative incat pun o amprenta de nesters asupra imaginatiei publice - si, doar uneori, schimba modul in care gandeste lumea. Este o forma de arta pe care Greg Hoffman o intelege mai bine decat oricine.