Fostering Innovative Cultures in Sport

Analysing the trends that are emerging in sport enterprises such as advancements in technology and social media, the authors of this illuminating book tackle the issue of how to create new opportunities in such a changing industry.

Analizand tendintele care apar in intreprinderile sportive, cum ar fi progresele in tehnologie si retelele sociale, autorii acestei carti iluminatoare abordeaza problema modului de a crea noi oportunitati intr-o industrie in schimbare.