Grabbing Lightning

Innovation is becoming its own discipline, its own function in companies today. Established companies are clamoring for breakthrough innovation, but are typically held back by the highly reliable, repeatable processes of their management systems.

Inovatia devine propria sa disciplina, propria sa functie in companii de astazi. Companiile consacrate solicita inovatii revolutionare, dar sunt de obicei franate de procesele foarte fiabile si repetabile ale sistemelor lor de management.