Grammar of Innovation

Drawing on literature and cases from the fields of innovation, history of technology, organisation theory and corporate strategy, the book elaborates on each of the six concepts to offer a unique angle to understand innovation as technological, organisational and cultural change that generates value across a variety of domains.

Bazandu-se pe literatura si cazuri din domeniile inovatiei, istoria tehnologiei, teoria organizatiilor si strategia corporativa, cartea elaboreaza pe fiecare dintre cele sase concepte pentru a oferi un unghi unic de intelegere a inovatiei ca schimbare tehnologica, organizationala si culturala care genereaza valoare intr-un varietate de domenii.