Graphic Design Process

One of the main challenges students face upon entering design school is little knowledge of the field, its terminology and best practices. Unsurprisingly, most new students have never fully developed a concept or visual idea, been in a critique, or have been asked to explain their work to others.

This book demystifies what design school is really like and explains what will be experienced at each stage, with particular focus on practical advice on topics like responding to design briefs and developing ideas, building up confidence and understanding what is expected.

- Student work is critiqued to show how projects are really assessed
- Profiles highlight how professional designers themselves address client briefs
- Tips for real-life problems are outlined, like getting stuck and dealing with critical feedback

Written by experienced instructors, this is the perfect guide for those starting their design education.

Una dintre principalele provocari cu care se confrunta elevii la intrarea in scoala de design este o mica cunoastere a domeniului, a terminologiei si a celor mai bune practici. In mod surprinzator, majoritatea studentilor noi nu au dezvoltat niciodata pe deplin un concept sau o idee vizuala, nu au fost intr-o critica sau li s-a cerut sa-si explice munca lor altora. cu accent deosebit pe sfaturi practice pe subiecte cum ar fi raspunsul la brief-uri de proiectare si dezvoltarea de idei, construirea increderii si intelegerea asteptarilor. - Munca studentilor este criticata pentru a arata cum sunt evaluate cu adevarat proiectele - Profilele evidentiaza modul in care designerii profesionisti abordeaza briefurile clientilor - Sfaturi pentru ca problemele din viata reala sunt conturate, cum ar fi blocarea si gestionarea feedback-ului critic Scris de instructori cu experienta, acesta este ghidul perfect pentru cei care isi incep educatia in proiectare.