Innovative Business Development

Integrating innovation successfully is a common challenge for businesses, but one that many struggle to overcome. Offering practical solutions and a fresh perspective, this book illustrates the correlation between innovation and business development and shows how they can complement each other to create a successful business strategy.

Integrarea cu succes a inovatiei este o provocare comuna pentru intreprinderi, dar una pe care multi se chinuie sa o depaseasca. Oferind solutii practice si o perspectiva noua, aceasta carte ilustreaza corelatia dintre inovatie si dezvoltarea afacerii si arata cum acestea se pot completa reciproc pentru a crea o strategie de afaceri de succes.