Intellectual Capital in a Global Business Landscape

Through real-world examples and in-depth case studies, the authors demonstrate how organisations can harness intellectual capital to foster innovation, create lasting value, and adapt to the rapidly evolving business landscape.

Prin exemple din lumea reala si studii de caz aprofundate, autorii demonstreaza cum organizatiile pot valorifica capitalul intelectual pentru a incuraja inovatia, a crea valoare durabila si a se adapta la peisajul afacerilor in rapida evolutie.