Introduction to Management

This brand new textbook equips the next generation of managers with the skills to succeed in a global business environment. Skillsets help students improve both their academic work and their employability, a truly international range of case studies broadens their horizons, and practitioner insights show them how skills are used in the real world.

Acest manual complet nou ofera urmatoarei generatii de manageri abilitatile necesare pentru a reusi intr-un mediu de afaceri global. Seturile de competente ii ajuta pe studenti sa isi imbunatateasca atat activitatea academica, cat si sansele de angajare, o gama cu adevarat internationala de studii de caz le largeste orizonturile, iar perspectivele practicienilor le arata cum sunt utilizate abilitatile in lumea reala.