Kicksology

"Kicksology is your all-access pass into every runner's favorite obsession: shoes. Author Brian Metzler, a longtime sports journalist and veteran running shoe wear- tester, reviewer and connoisseur, takes readers deep inside the $10 billion dollar running shoe industry, with a behind-the-curtain look at what makes iconic running shoe brands tick; a shoe's birth from inspiration to innovation to shelf; how small, innovative ideas have evolved into mega-trends; inside domestic and overseas shoe factories where products are built; alongside scientists in the lab who test shoe science; and, of course, a discussion of the controversial relationship between running shoes and injury"--

„Kicksology este accesul tau la obsesia preferata a fiecarui alergator: pantofii. Autorul Brian Metzler, jurnalist sportiv de lunga durata si tester, recenzor si cunoscator al incaltamintei de alergare, ia cititorii adanc in industria pantofilor de alergare de 10 miliarde de dolari, cu privirea din spatele cortinei la ceea ce face sa bifeze brandurile iconice de pantofi de alergare; nasterea unui pantof de la inspiratie la inovatie pana la raft; cat de mici, ideile inovatoare au evoluat in mega-tendinte; in interiorul fabricilor de incaltaminte interne si de peste mari in care sunt construite produse; alaturi de oamenii de stiinta in laboratorul care testeaza stiinta pantofilor si, bineinteles, o discutie despre relatia controversata dintre pantofii de alergare si accidentarea "-