Maucher and Malik on Management

Focuses on one exemplary manager: Helmut Maucher, the former Nestle CEO who turned his company into a powerful global enterprise without being distracted by passing fads. This book - a combination of interviews, essays, and other works by Maucher - offers a unique exchange of ideas between three of the world's corporate management pioneers.

Se concentreaza pe un manager exemplar: Helmut Maucher, fostul CEO al Nestle, care si-a transformat compania intr-o intreprindere globala puternica, fara a fi distras de mode trecatoare. Aceasta carte - o combinatie de interviuri, eseuri si alte lucrari de Maucher - ofera un schimb unic de idei intre trei dintre pionierii managementului corporativ la nivel mondial.