Music Management, Marketing and PR

A guide to the study and practice of the music industries in the 21st century. Tying academic research to industry insight, it helps students understand the range of roles and institutions they need to know in order to manage artists and to promote and sell music.

Un ghid pentru studiul si practica industriilor muzicale in secolul 21. Legand cercetarea academica de cunostintele industriei, ii ajuta pe studenti sa inteleaga gama de roluri si institutii pe care trebuie sa le cunoasca pentru a gestiona artistii si pentru a promova si vinde muzica.