Neuroscience and Entrepreneurship Research

This book asserts the emergence of the fourth era of entrepreneurship, based on a brain-driven approach to the study, instruction, and practice of entrepreneurship.

Aceasta carte afirma aparitia celei de-a patra ere a antreprenoriatului, bazata pe o abordare a studiului, instruirii si practicii antreprenoriatului, bazata pe creier.