Nordstrom Way to Customer Experience Excellence

The fully revised and updated edition of the classic book about Nordstrom's extraordinary customer service In this new edition of the management classic, the authors explore in-depth the core values of the culture that have made Nordstrom synonymous with legendary customer service.

In epoca clientului digital, lectiile The Nordstrom Way sunt mai importante ca niciodata. Clientii doresc o experienta personala, fara dureri, fara probleme.