The Platform Business Navigator

8 out of the 10 most valuable companies are built on platform business models – such as Amazon, Alibaba, Apple and Google. Given their ubiquity, traditional companies can no longer ignore platform models so this book is their practical and comprehensive guide to leveraging the power of platforms in your organisation.

8 din cele mai valoroase 10 companii sunt construite pe modele de afaceri pe platforme - cum ar fi Amazon, Alibaba, Apple si Google. Avand in vedere ubicuitatea lor, companiile traditionale nu mai pot ignora modelele de platforme, asa ca aceasta carte este ghidul lor practic si cuprinzator pentru valorificarea puterii platformelor in organizatia dvs.