Pricing Puzzle

The author also presents a number of stories from China, a "price wonderland" in which he, both as a consumer and a pricing consultant, has observed unconventional pricing practices rarely found elsewhere, such as the frequent use of negative prices among tech unicorns, i.e., sellers paying consumers to use their products.

Autorul prezinta, de asemenea, o serie de povesti din China, un ,,tara minunilor preturilor" in care el, atat ca consumator, cat si ca consultant de preturi, a observat practici neconventionale de stabilire a preturilor rar intalnite in alta parte, cum ar fi utilizarea frecventa a preturilor negative in randul unicornii tehnologici, adica, vanzatorii platind consumatorii pentru a-si folosi produsele.