Principles of Innovation, Entrepreneurship and Sustainability

This book presents the principles governing the entrepreneurial and innovation mindset and processes of people working in the small business sector and other organisations, based on research findings from real-life issues and challenges that face entrepreneurs on a daily basis.

Aceasta carte prezinta principiile care guverneaza mentalitatea si procesele antreprenoriale si de inovare ale persoanelor care lucreaza in sectorul intreprinderilor mici si in alte organizatii, pe baza rezultatelor cercetarilor privind problemele si provocarile din viata reala cu care se confrunta antreprenorii zilnic.