Product Innovation in the Global Fashion Industry

As an initial attempt to understand innovation in fashion, this volume focuses on product innovations, realizing that this industry is truly an innovative sector in which diverse technologies, science, art, and tradition have been merged, synthesized, and utilized to solve the needs and concerns of the end-users.

Ca o incercare initiala de a intelege inovatia in moda, acest volum se concentreaza pe inovatiile de produs, realizand ca aceasta industrie este cu adevarat un sector inovator in care diverse tehnologii, stiinta, arta si traditie au fost imbinate, sintetizate si utilizate pentru a rezolva nevoile si preocuparile utilizatorilor finali.