Public Relations and Corporate Racial Responsibility

This book introduces corporate racial responsibility (CRR) theory. Scholars and practitioners in public relations, corporate communication, corporate social responsibility, corporate social advocacy, business ethics, advertising, branding, marketing, race and social justice will find this book of interest.

Aceasta carte introduce teoria responsabilitatii rasiale corporative (CRR). Cercetatorii si practicienii din relatii publice, comunicare corporativa, responsabilitate sociala corporativa, advocacy social corporativ, etica in afaceri, publicitate, branding, marketing, rasa si justitie sociala vor gasi aceasta carte interesanta.