Public Relations in the Nonprofit Sector

This volume explores a range of public relations theories and topics important to the management of nonprofit organizations, including crisis management, communicating to strengthen engagement online and offline, and recruiting and retaining volunteer and donor support.

Acest volum exploreaza o serie de teorii si subiecte de relatii publice importante pentru managementul organizatiilor nonprofit, inclusiv managementul crizelor, comunicarea pentru consolidarea angajamentului online si offline si recrutarea si pastrarea sprijinului voluntarilor si donatorilor.