Recognizing Public Value

Moore’s classic Creating Public Value offered advice to managers about how to create public value, but left unresolved the question how one could recognize when public value had been created. Here, he closes the gap by helping public managers name, observe, and count the value they produce and sustain or increase public value into the future.

Crearea valorii publice clasice de la Moore a oferit sfaturi managerilor despre cum sa creeze valoare publica, dar a lasat nerezolvata intrebarea cum se putea recunoaste cand a fost creata valoarea publica. Aici, el reduce decalajul ajutandu-i pe managerii publici sa numeasca, sa observe si sa numere valoarea pe care o produc si sa sustina sau sa creasca valoarea publica in viitor.