Remote Work, Internal Marketing and Human Resource Management

This book presents the views, opinions, and reality of remote work and creating an appropriate internal marketing culture in a remote environment. It will be of value to researchers, academics, practitioners, and students in the fields of human resource management, organizational studies, and innovation management.

Aceasta carte prezinta punctele de vedere, opiniile si realitatea muncii la distanta si creeaza o cultura de marketing intern adecvata intr-un mediu indepartat. Acesta va fi de valoare pentru cercetatori, cadre universitare, practicieni si studenti din domeniile managementului resurselor umane, studiilor organizationale si managementului inovatiei.