Social Media Mobile Marketing

Discusses the opportunities that social media and the internet present. Simultaneously, the book highlights the limitations of these modalities in terms of engaging customers that may be used to the old-fashioned way of getting to know brands and establishing a personal relationship with them.

Discuta despre oportunitatile pe care le prezinta retelele sociale si internetul. In acelasi timp, cartea evidentiaza limitarile acestor modalitati in ceea ce priveste angajarea clientilor care pot fi obisnuiti cu modul de moda veche de a cunoaste marcile si de a stabili o relatie personala cu acestea.