Social Strategy

Almost no one had heard of social media a decade ago, but today websites such as Facebook, Twitter, and LinkedIn have more than 1 billion users and account for almost 25 percent of Internet use. This title provides the key to how companies can leverage social platforms to create a sustainable competitive advantage.

Aproape nimeni nu auzise de social media in urma cu un deceniu, dar astazi site-uri web precum Facebook, Twitter si LinkedIn au mai mult de 1 miliard de utilizatori si reprezinta aproape 25% din utilizarea internetului. Acest titlu ofera cheia modului in care companiile pot utiliza platformele sociale pentru a crea un avantaj competitiv durabil.