Sport, Promotional Culture and the Crisis of Masculinity

This book captures the contested terrain of contemporary masculinity and explores a range of conceptualisations, with a specific focus on the role of the media and promotional culture within the context of sport.

Aceasta carte surprinde terenul contestat al masculinitatii contemporane si exploreaza o serie de conceptualizari, cu un accent specific pe rolul mass-media si al culturii promotionale in contextul sportului.