Telling Your Story, Building Your Brand

Offers more than just the theory behind personal brands. Taking an in-depth approach, this book delves into such areas as understanding the personal brand, steps to creating one, as well as taking your brand to market. Part step-by-step guide, part story-sharing, Telling Your Story inspires readers and helps them bring their own brands to life.

Ofera mai mult decat teoria din spatele marcilor personale. Avand o abordare in profunzime, aceasta carte aprofundeaza in domenii precum intelegerea marcii personale, pasii pentru crearea unuia, precum si introducerea marcii pe piata.