The Social Psychology of Change Management

This book unlocks the potential of social psychology as a source for change management as a discipline and practice, and evaluates and enrich change management by presenting the available sociopsychological theories, research and evidence in a structured, categorized way.

Aceasta carte deblocheaza potentialul psihologiei sociale ca sursa pentru managementul schimbarii ca disciplina si practica si evalueaza si imbogateste managementul schimbarii prin prezentarea teoriilor, cercetarilor si dovezilor sociopsihologice disponibile intr-un mod structurat si clasificat.