Transition from Sales and Operations Planning to Integrated Business Planning

Forward-thinking companies are evolving their Sales and Operations Planning processes into Integrated Business Planning (IBP) for a simple reason: doing so generates far greater gains in their business results. In an easy-to-digest format, this book uses a fictional company to show how to transition to IBP.

Companiile avansate isi evolueaza procesele de planificare a vanzarilor si operatiunilor in planificare integrata de afaceri (IBP) dintr-un motiv simplu: acest lucru genereaza castiguri mult mai mari in rezultatele lor de afaceri. Intr-un format usor de digerat, aceasta carte foloseste o companie fictiva pentru a arata cum sa treceti la IBP.