The Work Smarter Guide to Marketing

Whether you're promoting a company, product, a service or even your own personal brand, this book gives you the tools to navigate the complexities of marketing, avoid common pitfalls and ultimately work smarter - not harder.

Indiferent daca promovati o companie, un produs, un serviciu sau chiar propriul brand personal, aceasta carte va ofera instrumentele necesare pentru a naviga prin complexitatile marketingului, a evita capcanele comune si, in cele din urma, a lucra mai inteligent - nu mai intens.