Design Thinking for Strategic Innovation

A comprehensive playbook for applied design thinking in business and management, complete with concepts and toolkits As many companies have lost confidence in the traditional ways of running a business, design thinking has entered the mix.

Un manual cuprinzator pentru gandirea de design aplicata in afaceri si management, complet cu concepte si seturi de instrumente. Deoarece multe companii si-au pierdut increderea in modalitatile traditionale de a conduce o afacere, gandirea de design a intrat in joc.